We Help Consumers and Brands
Create an Experience
Research Supported Concepts
We stand by George Doran, Arthur Miller and James Cunningham's S.M.A.R.T. framework to manage success . By developing a criteria to benchmark, we collaborate to achieve and live out the musician dream.
Implementing goals with context based on why, who, what, where, when, and how.
Tracking progress by setting key performance indicators to establish a criteria to measure.
Defining and structuring the steps that lead towards brand fulfillment.
Using the resources and time available to determine the most important present goals.
Scheduling the branding strategy to reduce time constraints and meet deadlines.
Understand industry trends
Identify the brand position
Compare to competitors
Interacitve brainstorming process
Create authentic content
High quality resolution
Review real time information
Learn opportunities to grow
Accurate decision making
Calibrate an identity
Set SMART goals to achieve
Meausre progress using KPIs
Control your content
Optimize SEO features
Points of Measurement
Update tactics to meet goals
Operate at full capacity
Boost growth opportunities
Develop Plan of Action
Set SMART Goals
Strengthen Fan Relations
Inspired by E. St. Elmo Lewis's purchasing funnel idea, we focus on understanding your brand identity to develop unique strategies that influences consumer preference. Our goal is to establish a community by connecting your fanbase through their unique interests.
The type of content that brands produce should be audience focused. Implementing their habits and demographics into content strategies develops an emotional appeal.
Gensler states, 94% of people said they’d be highly likely to recommend a brand they were emotionally engaged with.
Creating content is a collaborative effort that strives on communication. We want to communicate a content specific message that aligns with your needs and fulfills your goals.
According to Contently, 61% of people are more likely to buy from companies that deliver unique content.
Good content is worthless if the right eyes don't see it. Understanding your audience’s behavior helps outline which promotion channels to engage for optimal interaction.
Forbes claims, 64% of consumers purchase a product after watching a branded video on social networks.
Marketing efforts provide analytics that outline audience data. We translate data into informative reports to present real-time information to assist in decision making.
McKinsey found, 32% of companies have altered longer-term strategies in response to changes brought about by data and analytics.